About Us
Message From Executive Director
ERI is an institute committed to the cause of quality education for the society with special emphasis on moral values.The current scenario of education is quite unsatisfactory for anyone belonging to less than the elite class. Since the Government has adopted a “hands off” policy regarding education, the schools run by the Government have deplorably low attendance. This leaves the educational field totally in private hands, turning it into a profitable industry. The most resourceful segment of the society opts for those schools, whose fee structure is unimaginably high. The students studying in those schools are trained in a way to fit more comfortably in Western Society rather than having any ambition to serve their own country. On the other hand, even if one finds a school which is affordable by a common person, it does not provide any program of skills and cognition development for students. Further, the teachers lack of proper training required to groom the natural abilities of the children, and thus resort to the easiest method of making them memorize the bits and pieces of knowledge. Students may get very high grades in exams and hold high degrees but they mostly lack the knowledge required for practical fields. There is another aspect of present education system which requires serious attention from the educationists all over the world. Although there is a lot of emphasis on improving, the worldwide literacy rate but mere literacy does not make a society educated.
The major problem with today’s education is the lack of proper moral values on which depends the stability of the whole society. The educationists are becoming more and more aware that unless this important aspect of education is brought back in the curriculum the next generation cannot be saved from self-destruction in one way or the other. Realizing the need of time ERI was established in 1995 by a group of like-minded educationists to come up with the solutions to some of the problems in the field of education.
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Our Mission
To provide vision to those engaged in education so as to enable them to reconstruct human thought in all its forms on the foundation of Islam.
Our Vision
Education Research Institute aims to be a pioneer in the global renaissance of Values-based Education (VbE).
Our vision is to advance the understanding and practice of VbE through cutting-edge educational institutes, innovative research, world-class trainings, professional textbooks, collaboration, services and dissemination of ideas.
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We aim to make a positive impact in the domain of education both nationally and internationally.
We believe that VbE has the potential to cultivate wholesome individuals who are equipped to contribute to their communities and the world at large. By striving for excellence in all that we do, we hope to create a brighter future for ourselves and generations to come.
We at ERI seek to bring about a revolutionary change in Education, which will consequentially improve the socio-cultural and economic condition of the world we live in.
Meet Our Creative Team
S.no. | Names | Designation | Profile |
1 | Ms. Safoora Naeem | Executive Director | Ms. Safoora Naeem a renowned and seasoned educationist. Pursuant to her academic qualification of MSc, M.Phil. She proceeded to USA and enrolled for professional degree in Teacher training. After returning to Pakistan, she associated herself with the field of education. She successfully executed Usman Public School System for 25 years as a Director and made it a brand. Ms. Safoora Naeem is the founder member of Educational Research Institute (ERI). Since the past three years Ms. Safoora Naeem is heading The Inspiration Model School and Educational Research Institute (ERI) as Executive Director. |
2 | Mr. Nasim Siddiqui | Managing Director | Mr. Muhammad Nasim Siddiqui, B.Sc., L.L.B. qualified, holds a professional certificate of ISO 9000. He has a vast experience of management. He held senior educational/management positions at several prestigious organizations. He has a seventeen year experience of working in a bank. Then, he associated himself with the field of education. He has worked for 4 years as an Education Advisor to City Nazim. He successfully managed Usman Public School System for 25 years as an Executive Director and made it a brand. Mr. Muhammad Nasim Siddiqui is the founding member of Educational Research Institute (ERI). He is the Managing Director of Education Research Institute (ERI) for the past 25 years. He is also the Managing Director of “The Inspiration Model School”. |
3 | Ms Razia Shams Uddin | Director Book Development | She is a dedicated Teacher Educator and a resilient educationalist with decades of experience in the field of education. She is the founder member of ERI and has run Saba High School for 42 years. She is committed to the improvement of Pakistani teachers and is well known as a seasoned presenter in most Islamic circles. The ERI Vision Textbook for English Language is the result of her devoted efforts. She is a stalwart ERI team member and teacher of most ERI course leaders. |
4 | Mr. Fasih ur Rahman | Director Admin & Franchise School | |
5 | Ms. Asma Jabbar | Director Resource Materials | |
6 | Ms. Halima Abu Bakar | Director Training | She had been working at Usman Public School System (UPSS) since 2002. She was the principal of UPSS Campus-X. At present, she is working as a principal of The Inspiration School Campus-IV. As a Deputy Director Training and Master Trainer at ERI, she has conducted a number of courses and workshops for teachers, mothers and ECE learners from the platform of ERI in Pakistan and Saudi Arabia. |
7 | Mr. M. Yousuf | Director Marketing | |
8 | Mr. Abdul Latif Memon | Director Finance and Operations | Mr. Abdul Latif Memon has been working with ERI for the last three years in finance and operations as a director. Previously he has an exposure with top brands i-e Shell Pakistan, Telenor and Mobilink in managerial capacity mainly in sales and marketing. Abdul Latif has also been a founding member of start-up named “Flashcall Pvt Ltd” where he looked after the finance and operations as a chief commercial officer. Having an MBA in finance and number of courses in marketing he has vast experience in managing an organization and diverting its products towards profitability and success. |
Our team
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Ms. Safoora Naeem
Executive Director
Ms. Safoora Naeem a renowned and seasoned educationist. Pursuant to her academic qualification of MSc, M.Phil. She proceeded to USA and enrolled for professional degree in Teacher training. After returning to Pakistan, she associated herself with the field of education. She successfully executed Usman Public School System for 25 years as a Director and made it a brand. Ms. Safoora Naeem is the founder member of Educational Research Institute (ERI). Since the past three years Ms. Safoora Naeem is heading The Inspiration Model School and Educational Research Institute (ERI) as Executive Director.
![](https://www.eri.edu.pk/wp-content/uploads/2022/12/802043_man_512x512.png)
Mr. Nasim Siddiqui (Late)
Managing Director
Mr. Muhammad Nasim Siddiqui, B.Sc., L.L.B. qualified, holds a professional certificate of ISO 9000. He has a vast experience of management. He held senior educational/management positions at several prestigious organizations. He has a seventeen year experience of working in a bank. Then, he associated himself with the field of education. He has worked for 4 years as an Education Advisor to City Nazim. He successfully managed Usman Public School System for 25 years as an Executive Director and made it a brand. Mr. Muhammad Nasim Siddiqui is the founding member of Educational Research Institute (ERI). He is the Managing Director of Education Research Institute (ERI) for the past 25 years. He is also the Managing Director of “The Inspiration Model School”.
![](https://www.eri.edu.pk/wp-content/uploads/2022/12/muslim.png)
Ms Razia Shams Uddin
Director Book Development
She is a dedicated Teacher Educator and a resilient educationalist with decades of experience in the field of education. She is the founder member of ERI and has run Saba High School for 42 years. She is committed to the improvement of Pakistani teachers and is well known as a seasoned presenter in most Islamic circles. The ERI Vision Textbook for English Language is the result of her devoted efforts. She is a stalwart ERI team member and teacher of most ERI course leaders.
![](https://www.eri.edu.pk/wp-content/uploads/2023/11/Ms-Sumaiya-Hashim-Director-Operations-ERI-15.jpeg)
Ms. Sumaiya Hashim
Director Operations
Ms Sumaiya Hashim, Director Operations, ERI, is a self-motivated educational leader, Master Trainer and a learner. She holds a Master’s degree from Karachi University. For the last 20 years, she has worked in different schools of Karachi as academic coordinator and Principal. As a Master Trainer at ERI, she has conducted many workshops for teachers and held training sessions for parents and teenagers. She knows that there is no one-size-fits-all approach that works for every scenario, so she continues to educate herself on emerging therapies and approaches to provide the most comprehensive solutions and programmes that work for specific needs. At ERI, she has also worked with her team for curriculum and textbooks of different subjects.
![](https://www.eri.edu.pk/wp-content/uploads/2022/12/802043_man_512x512.png)
Mr. Fasih-ur-Rahman
Director Admin & Franchise School
Mr. Fasih ur Rehman has been working with ERI since 2010,
he has a vast experience of Management. He was the director of Usman Public School. At present he is working as a Director Admin at ERI and The Inspiration Model School
![](https://www.eri.edu.pk/wp-content/uploads/2022/12/muslim.png)
Ms. Asma Jabbar
Director ECE & Resource Materials
As one of the founding members of Educational Research Institute (ERI), she has been a valuable associate since 1994 in various capacities. Her areas of expertise include research, early childhood curriculum design, book development, team management, teacher training and school management. She is the creator of the Ufaq series, which includes a complete set of books, workbooks and related supporting material that help build the foundations in Language and literacy in both English and Urdu for the preprimary years. Building on her experience, she has recently developed a series of Mathematics Books for Pre-Primary, grade I and II.
Ms. Asma Jabbar has been an integral part of ERI and currently holds the position of Director Early Childhood Education (ECE). She provides consultancy to all new franchised schools (TIMS) in their developmental stages; helping them create child friendly and interactive learning environments and developing supportive material for the early childhood programs. She is also the principal at The Inspiration Model school campus II.
![](https://www.eri.edu.pk/wp-content/uploads/2022/12/802043_man_512x512.png)
Mr. Abdul Latif Memon
Director Marketing & Finance Operations
Mr. Abdul Latif Memon has been working with ERI for the last three years in finance and operations as a director. Previously he has an exposure with top brands i-e Shell Pakistan, Telenor and Mobilink in managerial capacity mainly in sales and marketing. Abdul Latif has also been a founding member of start-up named “Flashcall Pvt Ltd” where he looked after the finance and operations as a chief commercial officer. Having an MBA in finance and number of courses in marketing he has vast experience in managing an organization and diverting its products towards profitability and success.
![](https://www.eri.edu.pk/wp-content/uploads/2023/11/Ms-Zubaida-Farooq.jpeg)
Ms. Zubaida Farooq
Director Training
Ms. Zubaida Farooq, Masters in Education, has been associated with teaching profession for the last 25 years, in various capacities including a directress, coordinator and principal. She has served Educational Research Institute (ERI) as a master trainer for 17 years. She has a vast experience of designing and conducting teachers training workshops for ECE, Primary and Secondary grades and has conducted short and long courses for ERI, SPELT and very many esteemed educational institutes. Mrs Farooq completed her graduation from University of Bombay and also did Diploma in Montessori Education from LMT and Diploma in English Language Teaching (DELT) from ERI.